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LEVERAGE THE MEDIA 101

The BEST Tools & Strageties to Earn Media Attention

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What You Will Learn

Create A Media Worthy Event

Although media coverage is free, unlike paid advertising, it definitely has to be earned. Earned media attention is a form of third-party validation that puts you and your work in front of a large audience and serves to increase your visibility. In this lesson you'll learn how to properly address the media to earn the headlines you're after.

Craft the Perfect Pitch

It’s time to become a media master. Learn to choose the best strategy that fits your business, brand or non-profit in order to get the media out to cover your event, story or initiative.

Media Savvy Interviews

Are you not confident in front of cameras or talking in front of crowds? This training will give you some do’s and don’t of interview prep and other tips so you can be the media savvy business owner booking interviews regularly.

This has been one of the best investments I’ve made for my business.Casey superseded my expectations which led to checking off some of my long term goals on such short notice. One Discovery changed my life as well as doubled my business audience including attention from people with status, increased sales and returning clients. The media not only covered my event, but I also established meaningful connections for the long haul. I highly recommend any services that Casey has to offer. Casey has so much knowledge to offer that goes beyond the scope of media because she’s relatable and transparent. We all have goals to accomplish, and having a professional that wants to see you win is rare. When you book Casey, she is there to encourage, inspire and enlighten.

Tamika Smith

Owner, Mone's Healthy Eats

Casey has a gift when it comes to helping people get seen in the media. She knows a great story when she sees one, and she was instrumental in helping me land spots on local broadcasting stations including radio and TV. If you’re looking to get media attention for your business, Casey is your girl!

Courtney Elmer

Success Coach & Podcaster

My experience with Casey was informative, detailed, and lucid. Casey was able to point me in the right direction with different resources and prepared me for what I should expect after a formal request for media coverage. Casey takes her training extremely serious and can be unrelenting, which is imperative when communicating to her clients to take their needs and expectations seriously. I became comfortable to speak with others and respond with confidence and assurance. Once our first interview was released I received quite a bit of publicity and exposure to who I am and what my business stands for.

Brandi Charlot

Owner, Blucid Floral

Reach The Media!

Sign up today to get the course that will have you standing in the media spotlight!

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